24K Marketing | Subaru love

About
Blog
Contact
Privacy Policy

Currently viewing the tag: "Subaru love"

Subaru Wins Big with “Love”

By Bob Clark On November 18, 2012 · 3 Comments

I had a chance to speak with Alan Bethke, the director of marketing communication at Subaru Americas. He presented a fascinating overview of how Subaru grew its share in the highly competitive auto industry with only a tiny fraction of the investment of the competition. Subaru has been the only auto manufacturer to gain share [...]

[Continue Reading...]

Follow 24K!

24K Marketing

Pages

About
Blog
Contact
Privacy Policy

The Latest

A Simple Process For Creating a Company Name
How do you build a name for a new company? Few tasks in […]

More

Bob Clark is a veteran marketer with global consumer product companies. He continues to lead marketing teams at large and mid-sized consumer product companies and is interested in sharing insights regarding marketing strategy topics for practicing marketers and company leaders. Bob has also taught at Drexel University MBA program and speaks and writes nationally on marketing topics.

© 2019 24K Marketing